Government spent $1.3m on Covid-19 adverts in two weeks, but did it miss the mark?
by Anuja Nadkarni, Business Reporter, Stuff The $1.3 million the Government has spent on Covid-19...
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Government spends $20 million on Covid-19 advertising campaign delivered at ‘breakneck pace’
By John Anthony, Stuff, 28 October 2020 The Government spent nearly $21 million on Covid-19...
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Air NZ sponsorship of All Blacks up in the air as five-year deal draws to a close
By John Anthony, Stuff, 25 September 2020 Air New Zealand’s five-year sponsorship deal with the...
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Consumer NZ warns loyalty schemes could be cashing in on customer data
Is your data for sale? Consumer NZ says New Zealanders may not be aware of...
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New World Clubcard or Countdown’s OneCard – which is better?
by Susan Edmunds, Stuff, January 18, 2020 Shoppers would be "daft" not to have a...
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Boomers ‘represent one-third of New Zealand’s disposable income spending’
Baby Boomers are big business - but are marketers making the most of them? More...
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Four Square keeping up with the big boys for 95 years
What started as a way for independent grocers to fight supermarket chains has become a...
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