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Radio NZ/Newsroom – The Detail: Google vs Australia – the world is watching. Ben is interviewed by Sharon Brettkelly.
by
Ben Goodale
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February 4, 2021
February 7, 2021
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Radio
,
Radio NZ
Google and Facebook are threatening to pull out of Australia over plans to make them...
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Opinion: Ben Goodale – It’s time to tell tech giants to get stuffed
by
Ben Goodale
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January 25, 2021
February 7, 2021
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NZ Herald
Watching from New Zealand, Google's arrogant attempts to bully Australia last week were a spectacle....
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Government spends $20 million on Covid-19 advertising campaign delivered at ‘breakneck pace’
by
Ben Goodale
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October 28, 2020
November 4, 2020
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Stuff
By John Anthony, Stuff, 28 October 2020 The Government spent nearly $21 million on Covid-19...
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Air NZ sponsorship of All Blacks up in the air as five-year deal draws to a close
by
Ben Goodale
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September 25, 2020
October 12, 2020
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Stuff
By John Anthony, Stuff, 25 September 2020 Air New Zealand’s five-year sponsorship deal with the...
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Strong similarities between National and Labour’s short ads
by
Ben Goodale
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September 14, 2020
October 12, 2020
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NZ Herald
By Nikki Preston, NZ Herald 14 September 2020 The launch of both Labour and National's...
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Comment – Ben Goodale: The death of tourism in NZ has been exaggerated
by
Ben Goodale
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July 23, 2020
October 12, 2020
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NZ Herald
A couple of weeks into the school holidays, it will be interesting how tourism operators...
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New reality? Retailing without international dollars – Auckland CBD losing $850,000 a day.
by
Ben Goodale
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June 28, 2020
October 12, 2020
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NZ Herald
NZ Herald's Aimee Shaw reports. Retail in Auckland's city centre has taken a financial hit...
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Comment: Why the Commerce Commission failed NZ media
by
Ben Goodale
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May 13, 2020
October 12, 2020
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NZ Herald
Three years ago I wrote a piece commenting on the myopia of the Commerce Commission...
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Mike Hosking Breakfast: Surge in shopping predicted when alert levels start dropping
by
Ben Goodale
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April 17, 2020
October 12, 2020
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Newstalk ZB
Quantum Jump CEO Ben Goodale told Mike Hosking people want to buy things to change...
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Comment: Covid 19 coronavirus – Retail expert predicts splurge ‘bigger than Black Friday’ after lockdown eventually ends
by
Ben Goodale
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April 16, 2020
October 12, 2020
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NZ Herald
The Government's announcement today confirmed that bars and shops would remain closed under level three...
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Comment: What Govt needs to do to get its coronavirus message across
by
Ben Goodale
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March 20, 2020
October 12, 2020
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NZ Herald
It was encouraging this week to – at last – see the Government start to...
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Consumer NZ warns loyalty schemes could be cashing in on customer data
by
Ben Goodale
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February 12, 2020
October 12, 2020
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Stuff
Is your data for sale? Consumer NZ says New Zealanders may not be aware of...
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New World Clubcard or Countdown’s OneCard – which is better?
by
Ben Goodale
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January 18, 2020
October 12, 2020
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Stuff
by Susan Edmunds, Stuff, January 18, 2020 Shoppers would be "daft" not to have a...
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Comment: The problem with the Royal family: A 93-year-old CEO
by
Ben Goodale
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January 11, 2020
October 12, 2020
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NZ Herald
The news that Prince Harry and the Duchess of Sussex, Meghan Markle, are to 'step...
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Opinion: The UK is crazy about Xmas ads. Here are 9 of the best
by
Ben Goodale
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November 25, 2019
October 12, 2020
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NZ Herald
It's that time of the year where the retailers unleash the power of Christmas through...
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Boomers ‘represent one-third of New Zealand’s disposable income spending’
by
Ben Goodale
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November 13, 2019
October 12, 2020
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Stuff
Baby Boomers are big business - but are marketers making the most of them? More...
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Four Square keeping up with the big boys for 95 years
by
Ben Goodale
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November 3, 2019
October 12, 2020
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Stuff
What started as a way for independent grocers to fight supermarket chains has become a...
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Comment: Local elections – Voter turnout is a joke. Here’s how to fix it
by
Ben Goodale
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October 12, 2019
October 12, 2020
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NZ Herald
So, the local council elections are over, and in most places turnout is down yet...
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Recent Posts
Radio NZ/Newsroom – The Detail: Google vs Australia – the world is watching. Ben is interviewed by Sharon Brettkelly.
Opinion: Ben Goodale – It’s time to tell tech giants to get stuffed
Government spends $20 million on Covid-19 advertising campaign delivered at ‘breakneck pace’
Air NZ sponsorship of All Blacks up in the air as five-year deal draws to a close
Strong similarities between National and Labour’s short ads
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